Bring the bounce rate to a record 18.9% for the site in one year
Increase your call conversion rate by 1,46 times over the effectiveness of previous campaigns
Raise your call conversion rate from advertising 4,33 times!
In 68 days of work, they managed to
We compare two periods: before and after creating new campaigns
Calls before - 35, after - 51
51 / 35 = 1,46
This is how many times did their number increase
The price of the call in the period from April 21 to June 28 - 663 ₽.
Advertising costs in Google Ads - 15,305.53 ₽
Total consumption - 33,795 ₽
Yandex.Direct advertising costs - 18,489.49 ₽
Bounces from ads declined to a record for the site's yearly 18.9% by June 2018 year:
Unfortunately I t was able to compare other results with agency ones because I t had targets set up for some leads and also the previous specialists right after the# audit didn#t have access to advertising#offices.
I'm still running my campaigns: I'm regularly monitoring the statistics by phases of display, sites and ads and making adjustments based#on that.
In the coming months we're going to refine our analytics by adding new objectives and refining our semantics, ads and targeting so we can increase our advertising impact even more!